If you are a StoresOnline Merchant, you are familiar with the many beneficial software features of StoresOnline Pro.  Here are a few features to review:

  7 Rules of Operating A Successful StoresOnline Business
One of the most important lessons you’ll ever learn is to ask all the questions you don’t know the answers to. StoresOnline Businesses are very different from their brick and mortar cousins. The oldest, most archaic online store dates back to the 1980s! StoresOnline has been providing StoresOnline websites for at least a decade now.  With so much new technology you must stay informed. Read the StoresOnline Merchant newsletter. Go to the Boot Camp training. Spend time exploring the software.

  StoresOnline Website Management
When surveyed, 100% of e-commerce website owners agreed that the ability to manage their business at any place and any time is an extremely important and usable feature. Storesonline recognizes this need of complete accessibility and has addressed it with their intuitive online management system.

  StoresOnline Secure Online Ordering
StoresOnline Pro makes it simple and ease to create custom, secure forms to collect sensitive information from customers. Plus, order processing is handled through one, simplified StoresOnline Pro interface, where you can convey the progress of orders, payment status, shipping waybill numbers, and more.

  StoresOnline Built-in Search Technology
Search results are displayed on an extremely simple-to-use screen - taking all the guess work out of the equation, and therefore putting your products directly in front of your customers.

  StoresOnline Dynamic Image Generation
Many website owners do not have the ability or skills to work with their pictures or apply them to their website. This is a complaint that Storesonline has addressed by building an extremely sophisticated Image Server that allows a user to upload, modify, and place pictures throughout a Storesonline website.

  StoresOnline Dynamic Design Selection
Have you ever thought of building your eCommerce website by dragging and dropping content? With StoresOnline Pro you can. StoresOnline Pro makes it possible to use your mouse to build and design the look, feel, navigation, and more of your eCommerce-enabled website! It doesn’t get easier or less complicated than that. StoresOnline Pro is simple.

  StoresOnline Pro Dynamic Page Creation
The StoresOnline Pro interface permits you to customize the look and feel of a unique design. After customizing a design, construct your web pages in StoresOnline Pro’s point-and-click environment or a traditional setting. Then, when you are completely satisfied with the results, instantly publish your website to the Internet.

  StoresOnline Pro Dynamic Product Creation
Within StoresOnline Pro’s product management interface, you can specify which products are available, featured, or on sale by selecting the boxes of the checkmark, star, and currency symbol columns, by the click of your mouse. In addition, you may easily specify the regular and sale price each product.

  StoresOnline Pro Dynamic Form Generation
The Storesonline Dynamic Form Generator can be used to collect any type of data, take product orders, product inquiries, customer concerns or complaints.

  StoresOnline Pro Business Rules
The Storesonline Business Rules Module is an extremely robust engine that allows simple implementation of complex ordering and sales rules. For example, taxes, shipping, handling, discounts, and more.

  StoresOnline Inventory Control System helps you avoid costly customer complaints by telling the store owner that their inventory level is low backordered or sold out. Storesonline understands that when doing any sort of shipping / delivery product fulfillment, it is important to know your inventory prior to sales.

  StoresOnline Financial Software
Storesonline is also configured to export data in several different formats, which can be converted into an acceptable import format for many other accounting and database applications.

  StoresOnline UPS Online Tools®
The UPS Online Tools® are an extremely useful piece of the Storesonline program. With the combination of the Storesonline Store Building Software and the UPS Online Tools®, you can offer your customers a variety of shipping and delivery services. You will also have the ability to more accurately provide shipping rates to your customers.

  StoresOnline Pro Customer Relation Module
The StoresOnline Pro customer database lists specific information concerning each customer who has submitted a form. Within the StoresOnline Pro point-and-click environment, you can add or edit the information, provide passwords to exclusive areas of your site, and view the customer’s order history and notes.

  StoresOnline Marketing Resources
The Storesonline Merchant Services area contains tutorials explaining the latest techniques, analytical data, tutorials, and third-party relationships in which you can receive discounts on several popular and useful online services.

  StoresOnline World-Class Customer Support
Storesonline Customer Support agents are trained through an intensive learning course, which gives them logical and technical knowledge of the Storesonline software and our Customer Support methods

If you want to watch a demonstration video that shows the features of StoresOnline Pro, click this link:  StoresOnline: View the New StoresOnline Pro Demo Video.

StoresOnline has brought you many marketing tips as well as advice on SEO tools that would be helpful for StoresOnline Merchants. When we came across this article about Online Marketing Myths, we couldn't pass up the opportunity to share it with you.

Introduction and Myth 1

Sure, you've heard it all before -- but is everything we hear right? We asked digital media experts to go against the grain and debunk some commonly held wisdom about the business. Some of these truisms used to be true but are no longer; others are legacies of the traditional advertising world. And one of them might depend on whether you're on the client or agency side of the table.

How many of these theories do you think are ready for the trash heap?

1. You should measure everything you can.

Solid measurement has always been touted as digital media's key to resolving John Wanamaker's doubts about which 50 percent of his advertising worked. There's no end to the geeking out we can do with data, and it seems like every month there's a new metric and a new analytics vendor. The more, the better, right?

Well, no. Sometimes, the more data you have, the less it makes sense.

"I'm from research -- and I think that's a myth," says Todd Kirby, research director for Spark Communications. "If you have enough evidence to show something is working, why do you need to have more research to back it up?"

But marketers keep asking media agencies for more and more proof that their advertising is working. And that's probably the interactive industry's own fault -- for perpetually hammering on the measurement nail. Nevertheless, despite clients' demands for measurement, Peter Platt, VP of online media for Butler/Till Media, finds that clients ultimately avoid his reports. "It amazes me how often we start a campaign, have the metrics established and document how we'll report," Platt says. "But when it's time to go over the reports, the clients keep putting off the meeting."

That's probably because those reports seem so very daunting. And, the more metrics they address, the more daunting they become. The result, Platt says, is that the information doesn't get acted on as frequently as it needs to. "It's good to measure all those things, but not necessarily good to dwell on the minutia," he says.

Brian Hadley's solution to metrics overload is this: Start with the end in mind. Hadley, media director of Cole & Weber United, a WPP agency in Seattle, advises clients to decide on one ultimate goal and then identify meaningful milestones along the way to that goal. "It's defining success and also developing a measuring stick," he says.

StoresOnline wants StoresOnline Merchants to read the rest of the 8 Myths, so click here for more helpful information. 

While browsing through the information about StoresOnline, I found this testimonial and thought it would be a great way to share another StoresOnline Merchant's point of view about StoresOnline. This testimonial was given by James Lane and the whole story can be read by clicking here.

James Lane is very animated-and very entertaining. A native of the UK, CitiGroup brought him to New York to work in banking. Then one day his Wall Street job dried up. He had never had an entrepreneurial experience before, but decided then and there it was time for him to be in more control of his own life. At a StoresOnline presentation, he remembers the presenter saying, "The difference between those who dream of being in business and those who are in business is that those who are in business finally chose one day to start." That simple statement spurred him on.

"That speaker changed my life," James says. "I have friends who have dreamed of being in business for 20 years. And they even laughed at me for trying what I'm doing. But there they are all still drawing a paycheck and I have three businesses online."

James had his own reasons for getting started with his online business with StoresOnline. It seemed that James spent his time focusing on what he could do and really used StoresOnline as his support. James educated himself and tried different marketing techniques. He not only worked hard on his business, but kept his vision of success in tact and stayed committed to what he wanted.

Visit James' Online Stores by visiting www.allamericanwatches.com. If you are interested in beginning your own StoresOnline business, you can get started with a StoresOnline Express site by clicking here. Best of luck to all of you online business Entrepreneurs.

If you are a StoresOnine Merchant who has recently purchased the StoresOnline Express software, you'll want to watch the latest StoresOnline Express Demo Video.

If you'd like more information about the StoresOnline Express software, need StoresOnline Customer Support for your StoresOnline Express software, or would like to read up on the frequently asked questions, please visit StoresOnlineExpress.com

StoresOnline Express is the perfect way for online entrepreneurs to get started with an online business today.

StoresOnline Merchants regularly call in to the Customer Service Department for assistance with their StoresOnline websites. When a StoresOnline Merchant chats with one the StoresOnline Customer Service Representatives, once the chat session has been completed, the StoresOnline Merchant is given the opportunity to take a survey to rate their service experience. There are many comments that are gathered for the Customer Service Teams and StoresOnline reviews this information to find out the things that the Representatives are doing right, what can be improved upon, and how StoresOnline can provide more education and assistance to StoresOnline Merchants.

Many companies do market research to find out what consumers think about their business. StoresOnline would like to give Merchants a chance to talk about their experience from beginning to present. If you are a StoresOnline Merchant who would like to provide this valuable feedback, feel free to comment on one or all of the questions as listed below. Also, if there is an improvement or request that you have for StoresOnline, feel free to leave that information as well.

Your honest feedback will help StoresOnline in it's goal of supporting the entrepreneurial dreams of online Entrepreneurs who partner with StoresOnline.

How did you hear about StoresOnline?

How long have you been working with StoresOnline?

How do you feel about the Customer Service you experienced with:

- At your initial Preview about StoresOnline?

- At the StoresOnline Workshop You Attended?

- Customer Support?

- StoresOnline Programming Department?

- If You've Attended the StoresOnline Merchant Retreat, What Would Your Comments Be?

- What Do You Like Best About StoresOnline?

- What More Can StoresOnline Offer to Educate You as a StoresOnline Merchant?

StoresOnline appreciates any comments that you choose to make about the questions as shown above. Remember, that if you are a StoresOnline Merchant who is in need of Customer Support, you always have access to assistance by visiting MyQuickResponse.com.